Zinc is collection of 1 and 2 bedroom apartments in Kirra, Gold Coast.
Kirra holds a special place in the hearts of people who have visited there. It’s the spiritual home of surfing and there’s a real sense of nostalgia about the suburb.
We wanted to capture that nostalgia and rose-coloured tint through which past residents and visitors look at Kirra throughout the creative.
The copy is intimate, as if it’s speaking directly to the reader. It’s almost romantic and captures the essence of Kirra.
Brochure
Direct Mail
Pre-launch
Launch
Fiona Self 